TRUE SOUTH CLASSIC ANNOUNCES TOURNAMENT SPONSORS AND MANAGEMENT

FOR IMMEDIATE RELEASE For more information, contact:
John Marovich, 205-602-8291
Bruno Event Team

TRUE SOUTH CLASSIC ANNOUNCES TOURNAMENT SPONSORS AND MANAGEMENT

MADISON, Miss. (April 3, 2012) – The PGA TOUR’s Mississippi event, the True South Classic, announced today that four of Mississippi’s leading specialty medical practices, NewSouth NeuroSpine, Mississippi Sports Medicine and Orthopaedic Center, Jackson Heart Clinic and GI Associates and Endoscopy Center, and Trustmark Bank, have signed an agreement with Century Club Charities, Inc., to become consortium sponsors of the True South Classic. These agreements ensure the future of the True South Classic, Mississippi’s largest professional sporting event.

The tournament also announced that the Bruno Event Team (Birmingham, AL) will be managing the event and has named John Marovich its tournament director.

“We are extremely grateful to all of our new consortium sponsors for their willingness to support this tournament,” said Marovich. “The medical community’s participation is truly a first, with four specialty groups uniting for the common cause of supporting this longstanding community event and promoting the great state of Mississippi to the world.”

Trustmark Bank will become the title sponsor of the annual pro-am that is held on the Wednesday prior to the official competition rounds. In addition to the pro-am title sponsorship, Trustmark will be providing volunteers to assist in the operations of the event. More than 1,000 volunteers are needed each year for the tournament.

“We are extremely pleased to sponsor such a first class tournament in our own backyard,” said xxxxxxx. “Trustmark has always been a loyal corporate citizen of Mississippi, and when we looked at the economic impact on the state as well as the charities which benefit from the tournament, we realized what a win-win-win opportunity this was for Mississippi, the charities involved and Trustmark.”

Marovich said the medical groups’ participation will extend well beyond financial support, as they plan to use this event as a platform to educate Mississippians on how leading a healthier lifestyle will enhance their overall quality of life. The four groups will staff a pavilion along the 18th fairway during the week of the tournament, and each day offer health related services and education to visitors. This will range from complimentary blood pressure screenings and body mass index measurements, to flexibility screenings and tips for lowering cholesterol.

“The True South Classic is well known among the PGA TOUR circle for being a strong community event, rich in history and tradition,” said Tico Hoffman, president of Century Club Charities, Inc. “It is our sincere hope through this tournament to continue the amazing charity work that is felt all over the state of Mississippi.”

The 2012 True South Classic will be held July 16-22. One of only 45 PGA TOUR tournaments held each year, the True South Classic has been part of the PGA TOUR schedule since 1968 and is now in its second year as part of the season-long FedEx Cup. Since 1968, this event has raised more than $6.8 million for statewide charities. Past champions of the tournament include defending champion Chris Kirk, reigning FedExCup Champion Bill Haas and the current No. 1 in the Official World Golf Ranking, Luke Donald.

For more information about the True South Classic and to purchase tickets and sponsorships, please call the Tournament Office at 601-898-GOLF (4653).

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We’ve got your back…and your neck.

We’ve got your back…
and your neck.

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What a pain in the neck.

Posture, smoking, degeneration all factors, experts say.

By Rod Walker
rwalker@clarionledger.com
FLOWOOD, Miss.,

For David Burleson of Clinton, the pain was so severe he had to get out of his company truck and lie in the vehicle’s bed.

“It was like a toothache that just wouldn’t go away,” recalled the 47-year-old, who had surgery five weeks ago.
Although most people don’t experience the severity of neck- and back-related pain Burleson endured, they perhaps will experience some level of pain in that area of the body in their lifetime.

“It’s very common, especially when people get to their late 30s and 40s,” said Rahul Vohra, a physiatrist, or rehabilitation physician, at NewSouth NeuroSpine Center in Flowood. “Once they get there, they may start experiencing neck or back pains.”

According to a report in the Annals of Internal Medicine, roughly 13 percent of American adults suffer from neck pain at any given time. And that report also points out half of all adults have had the ol’ pain in the neck at one time or another. Secondary to chronic spinal conditions, it affects 25 to 30 percent of the U. S. population.

“Most of the problems people encounter as they get older are from the degenerative process,” said Dr. Greg Wood, spine surgeon at NewSouth NeuroSpine Center. “As we age, the disks degenerate and that makes us susceptible to neck pain.”

But there are some things that people can do to help alleviate the ol’ pain in the neck.

The symptoms of neck pain are divided into two categories. The first is just simple axial neck pain, which is related to muscular strains and spasms. The second is a bit more serious and causes discomfort in the shoulders and arms. This kind , which affected Burleson, usually requires surgery.
But axial neck pain, which can last from just a few hours to several weeks, usually requires nonoperative treatment.

“This is basically someone who wakes up with a crick in his neck,” Wood said. “Most of them aren’t going to require surgical treatment. These kind of problems generally resolve just by removing the aggravating factors.”

Wood lists several possible contributing factors. A person could be sleeping in a awkward position. Or perhaps he is on the phone at work and thus has his neck in an abnormal position.

“One of the most common things that I see is people with their computer screen in the wrong place,” Vohra said. “It’s either too high where their neck is cocked up too high or too low and their head is cocked down all day long. It should be at eye level so the neck is not in an awkward position.
“The other thing is the position of the chair. If you are too far away from your desk and having to lean forward, that causes strains. ”

But while posture is a major contributor, Vohra lists it as just third on the major contributors to neck pain.

“The No. 1 thing (among factors you can control) is smoking. Tobacco use accelerates degenerative disc disease,” he said. “That’s the one thing that people can control themselves. Second, would be fitness. People who don’t do any type of exercise are at higher risk. You get muscle weakness and imbalance and over time that causes biomechanical problems that can lead to pain.”

Wood recommends that people whose job requires them to talk on the phone use a headset. And Vohra offers this suggestions when sleeping.
“Use a firm pillow that gives good support,” he said. “Foam pillows usually work well. If you are a side sleeper, you want your neck straight. You don’t want the pillow so high that your head is cocked up and too low that it’s cocked down. You want the spine to stay aligned. On your back it doesn’t really matter as much. But usually people’s neck problems isn’t because of how they are sleeping. That’s usually more of a symptom and not a cause.”

Neck pain is one of the issues that if you address it early, you can usually get good results. If you wait years and years before trying to address it and it becomes a chronic problem, it’s much more difficult to cure, Wood said.
*
To comment on this story, contact Rod Walker at (601) 961-7298.

TIPS

* Alternate ice/heat treatments
* Take over-the-counter nonsteroids
* Get rest
* Avoid aggravating positions/activities
* Engage in gentle yet active range of motion movements
* Do aerobic conditioning

Source: Dr. Greg Wood, spine surgeon at NewSouth NeuroSpine

LEARNING TO COPE

Seek medical advice when:

* Pain is in the shoulder blade, shoulder joint, arm, forearm or hand
* Weakness/numbness is felt in the upper extremities
* Neck pain is not improving after three weeks of self treatment

Prevention

* Take frequent breaks from aggravating factors combining with frequent stretching program
* Adjust work space so head and neck are eye-level with computer
* Avoid sleeping on stomach and use proper cervical support

Source: Dr. Greg Wood, spine surgeon at NewSouth NeuroSpine

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